I get what he is trying to do and I salute it but again, these are kids. Kids that put peanuts into their noses, watch Tellietubbies and eat sand for Christ sake. They're not going to go ''Oh My Gosh'' when they read they caloriecount on the menu and slowly put down their cheeseburger while giving their moms a look that could kill.
No. The best way to scare kids off dirty food is to present them with a ''Fat Face''-picture on the side of the fatty foods in the menu and to let all the waiters who serve hamburgers, fries and pizza be obese and a bit sweaty while the real good food should be served by cool midgets on rollerblades who sing the latest Justin Bieber song.
Obesity rate would go down with 20% in the US within a month.